About Ashley

Ashley Kelsch is a certified coach and Unfucking Midlife Expert who helps women navigate feeling lost in their own lives and reconnect with their authentic voice. A former lingerie and sexual wellness shop owner turned dating and relationship coach, Ashley specializes in guiding women through major midlife transitions - from divorce and career changes to rediscovering who they are beyond everyone else's expectations.

After spending 10 years in the dressing rooms listening to her customers share their deepest vulnerabilities, Ashley felt called to do more than just listen. She decided to get certified as a life coach and create a podcast where others could access the tools for change. She spent 3 years writing as Tribeza's romance and relationship expert and many more podcasting. She now focuses her podcast and column on navigating midlife. 

Right now is the perfect time to start living as yourself.

 

As the podcast host of Unfucking Midlife and writer of Unfucking Midlife on Substack, Ashley brings her straight talk approach to helping women overcome the fear that they've wasted too much time and start creating lives that feel genuinely theirs. Her clients transform from feeling sad, angry, and lost to confident, solid, and excited about their futures.

Ashley believes your second half is about power, not compromise. That voice saying "there's got to be more"? That's not your problem—that's your power calling you forward.

TIRED OF FEELING LOST? CHOOSE YOUR SUPPORT


3 ways to get started together

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DIGITAL COURSES

More tools to unfuck your midlife coming soon: Midlife breakthrough guides. Dating courses. Relationship mastery. Get first access.

 

Coming Soon!

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1:1 COACHING
 
Stop waiting for the 'right time' to find yourself.
It's now.
1:1 coaching applications open. Book your call.

 

 

Book a session

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NEWSLETTER
 
Get weekly tools, insights, and real talk delivered to your inbox. Unfucking Midlife Substack—because your journey doesn't end with one guide.

 

Join the Community

CONFIDENCE BREAKTHROUGH ACHIEVED

IMPOSSIBLE BECAME POSSIBLE

STRONGER THAN EVER

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“I was going through a brutal divorce and felt sad, angry, and completely lost. After 18 weeks of coaching with Ashley, I can now manage my thoughts, my self-confidence is through the roof, and my career is at levels I never thought possible. I didn't believe what she told me at first, but I am forever changed and forever grateful. She is the real deal. No bull shit. Life changer."

43 years

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"I was going through a divorce and transitioning my art career when I reached out to Ashley. I was afraid I had too much chaos to start coaching, but she assured me that's exactly the right time. She taught me emotional management skills during what felt like an impossible time and helped me apply huge concepts in graspable ways while pointing out my blind spots. Her philosophy penetrates all areas of life."

40 years

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"I knew my behavior was unhealthy but therapy wasn't giving me actual tools. Ashley's direct yet kind approach gave me strategies to see the big picture and my own power. She helped me think differently about myself with encouragement that truly struck a chord. Two years later, I'm stronger and happier than ever and still reference what she taught me when I need to make changes."

47 years

CONFIDENCE BREAKTHROUGH ACHIEVED

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“I was going through a brutal divorce and felt sad, angry, and completely lost. After 18 weeks of coaching with Ashley, I can now manage my thoughts, my self-confidence is through the roof, and my career is at levels I never thought possible. I didn't believe what she told me at first, but I am forever changed and forever grateful. She is the real deal. No bull shit. Life changer."

43 years

ANNA SUN

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"I was going through a divorce and transitioning my art career when I reached out to Ashley. I was afraid I had too much chaos to start coaching, but she assured me that's exactly the right time. She taught me emotional management skills during what felt like an impossible time and helped me apply huge concepts in graspable ways while pointing out my blind spots. Her philosophy penetrates all areas of life."

40 years

STRONGER THAN EVER

_

"I knew my behavior was unhealthy but therapy wasn't giving me actual tools. Ashley's direct yet kind approach gave me strategies to see the big picture and my own power. She helped me think differently about myself with encouragement that truly struck a chord. Two years later, I'm stronger and happier than ever and still reference what she taught me when I need to make changes."

47 years

You've achieved what you thought you wanted, but something feels off. You're afraid you're running out of time to find your way back to yourself.

Download this free 5-step guide to: → Navigate feeling lost without losing hope → Reconnect with your authentic voice → Overcome the fear you've wasted too much time → Design a life that feels genuinely yours!

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